VINHOOD - a wine mate that helps you choose based on your taste

Wine, a simple word known by most if not every human on earth. This common word hides a rather complex world of criteria, terminology and choices. This is where VINHOOD comes into play. VINHOOD helps the average person find the wine closest to its taste profile. A simple 30 seconds test profiles the user and suggest wine characters and bottles adapted to that user in a fun and simple way that doesn’t require extensive wine knowledge. This rather simple idea became so successful it had to scale up real quick and answer to different client needs from big GDOs, to online wine sellers worldwide, not only limited to Italy. In order to satisfy the ever increasing load and fast pace, a solid architecture was needed to be put in place in addition to proven work methodologies that provided simple integration, solid core and scalability.