Companies experience everyday new challenges, caused by competitors, internal changes and modifications of the external environment. In addition to these factors, markets are becoming more complex and encourage customers to change their expectations; all these result in having continuous changes on markets, the necessity of repetitive feedbacks from clients e from the market, an increase of customer expectations and a decrease in time to market. All the above-mentioned factors force companies to be always more flexible and resilient and their organizational methods are significantly influenced from the changes established by factors outside the company. If to what was said above, we add also the Covid-19 pandemic outbreak occurred at the beginning of 2020, we realize that external stimulus with which companies have to deal with are often more and increasingly urgent. For managers, shaping their company and their activities with flexibility is a continuous challenge and every organization requires a “personal” approach which can make itself competitive. However, there are some organizational methodologies which can be helpful for responding to external factors and deal with reorganization of activities, in this paper two strategies will be analyzed: Agile management and Lean management. Both of the approaches contain some principles applicable in different situations, which may support the introduction of personalized, structured and scalable strategies, making organizations more flexible, prepared and efficient in changing themselves.
Le imprese affrontano giorno per giorno nuove sfide, causate da competitors, cambiamenti interni e cambiamenti del mondo esterno. In aggiunta a questi fattori, il mercato diventa sempre più complesso e porta i consumatori a cambiare le proprie aspettative; questo porta ad avere continui cambiamenti sui mercati, la necessità di ripetuti feedback dai clienti e dal mercato, un aumento delle aspettative dei clienti e un sempre più veloce time to market. Tutti i fattori sopra elencati portano le imprese a dover essere sempre più flessibili e resilienti mentre i loro metodi organizzativi vengono fortemente influenzati dai cambiamenti introdotti da fattori esterni all’impresa stessa. Se a tutto quello già detto sopra aggiungiamo anche che all’inizio del 2020 l’intero pianeta è stato travolto dalla pandemia di Covid-19, ci rendiamo conto che gli stimoli esterni che le imprese devono affrontare sono sempre di più e sempre più incalzanti. Per il management, rendere la propria impresa e le proprie attività flessibili è una sfida continua ed ogni organizzazione necessita un “personale” approccio che la possa mantenere sempre competitiva. Ci sono però alcune metodologie organizzative che possono venire in aiuto per rispondere agli stimoli esterni e per gestire la riorganizzazione delle attività, in questo caso ne verranno analizzate due, l’Agile management e il Lean management. Entrambi gli approcci includono alcuni principi applicabili in diverse situazioni, che possono servire per introdurre strategie strutturate e scalabili anche se personalizzate, rendendo le organizzazioni più flessibili, pronte ed efficienti nel cambiamento.
AGILE AND LEAN PRINCIPLES TO MANAGE CHANGES: THE IMPACT OF SMART WORKING DURING COVID-19
MARTINELLI, VALERIO
2019/2020
Abstract
Companies experience everyday new challenges, caused by competitors, internal changes and modifications of the external environment. In addition to these factors, markets are becoming more complex and encourage customers to change their expectations; all these result in having continuous changes on markets, the necessity of repetitive feedbacks from clients e from the market, an increase of customer expectations and a decrease in time to market. All the above-mentioned factors force companies to be always more flexible and resilient and their organizational methods are significantly influenced from the changes established by factors outside the company. If to what was said above, we add also the Covid-19 pandemic outbreak occurred at the beginning of 2020, we realize that external stimulus with which companies have to deal with are often more and increasingly urgent. For managers, shaping their company and their activities with flexibility is a continuous challenge and every organization requires a “personal” approach which can make itself competitive. However, there are some organizational methodologies which can be helpful for responding to external factors and deal with reorganization of activities, in this paper two strategies will be analyzed: Agile management and Lean management. Both of the approaches contain some principles applicable in different situations, which may support the introduction of personalized, structured and scalable strategies, making organizations more flexible, prepared and efficient in changing themselves.È consentito all'utente scaricare e condividere i documenti disponibili a testo pieno in UNITESI UNIPV nel rispetto della licenza Creative Commons del tipo CC BY NC ND.
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https://hdl.handle.net/20.500.14239/921