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collection Anno Titolo Autore file(s)
Lauree Magistrali 2015/2016 A multiple case study: How Italian SMEs face uncertainty in their internationalization process LIMONTA, CLARA LUCIA
Lauree Magistrali 2014/2015 Adaptation versus standardization in international marketing. Reckitt Benckiser case study. FEDOTOVA, EKATERINA
Lauree Magistrali 2023/2024 Adozione dei principi dell’economia circolare nelle PMI indiane: sfide e opportunità GIRIYACHARI, SATHVIK
Lauree Magistrali 2018/2019 Affiliate Marketing New Perspectives: The Affiliate Store PERRI, MIRKO
Lauree Magistrali 2015/2016 Analisi del mercato degli accessori di lusso cruelty free: il caso Cordini Rita by Ilaria Ricci SCAVARIELLO, DANIELE
Lauree Magistrali 2017/2018 Artificial intelligence and chatbots. A case study in the gaming sector SCARAMOZZINO, FILIPPO
Lauree Magistrali 2017/2018 Artificial Intelligence in Multinational Corporations: Impact on Value Chain Activities. PALA, NICOLA
Lauree Magistrali 2020/2021 Barriere per le piccole e medie imprese nell'implementazione di modelli di business circolari: un'analisi qualitativa IMOLA, FEDERICA
Lauree Magistrali 2010/2011 BORN GLOBAL FIRMS - HEADBANGER MOTOR COMPANY SpA - CASE STUDY FERRETTI, CHIARA
Lauree Magistrali 2018/2019 Can Luxury and Sustainability go hand in hand? An analysis on the perceptions of Millennials and Generation Z LORANDO, SAMANTA
Lauree Magistrali 2022/2023 Come i nudge possono aiutare a chiudere il divario intenzione-azione nell'ambito dello spreco alimentare LOSIO, ARIANNA
Lauree Magistrali 2017/2018 CONSUMER BEHAVIOR AND CORPORATE RESPONSES AT THE BASE OF THE PYRAMID: AN ANALYSIS ON THE UGANDAN MARKET BINTU, HELLEN
Lauree Magistrali 2018/2019 Content Marketing: la sfida del contenuto attraverso il media COGONI, SILVIA
Lauree Magistrali 2012/2013 CULTURAL DISTANCE AND THE ADAPTATION OF THE INTERNATIONAL ADVERTISING: THE CASE OF EQUILINE S.R.L. MONTAGNA, GIULIA
Lauree Magistrali 2014/2015 Design products' success. The case of Juicy Salif by Alessi. BORGIALLI, RICCARDO
Lauree Magistrali 2017/2018 Digital transformation in the jewellery industry API, JORDI
Lauree Magistrali 2017/2018 Do brands still matter in the luxury industry? An analysis on Millennials & Generation Z LOMBARDI, JESSICA
Lauree Magistrali 2011/2012 "DOES NATIONAL CULTURAL INFLUENCE CONSUMER BEHAVIOUR? A survey on European drinking habits and proposed clustering of seven countries based on COBEREN research project". ACCOLTI, MARTA
Lauree Magistrali 2017/2018 Drivers of consumers brand personality perceptions: A study of local and international brands in the Italian context ASARO, SALVATORE MATTEO
Lauree Magistrali 2022/2023 ELECTRIC VEHICLE BATTERIES AS A NEW PARADIGM IN THE SUSTAINABLE DEVELOPMENT OF THE AUTOMOTIVE INDUSTRY CALDARINI, GRETA
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